Las Vegas has been buzzing ever since the recent announcement concerning Kendrick Lamar‘s unforgettable performance at the Super Bowl LIX Apple Music halftime show. The excitement is still alive as it has been nominated for a remarkable four awards at the upcoming 77th annual Primetime Emmy Awards, scheduled for September 25.
Lamar’s halftime show featured the hit single “Not Like Us,” and received nominations for Outstanding Variety Special (Live), Outstanding Directing for a Variety Special, Outstanding Music Direction, and Outstanding Choreography (Variety/Reality). This performance wasn’t just an ordinary gig; it attracted a record-breaking audience of 133.5 million viewers. The whole event was produced by Roc Nation and Jesse Collins Entertainment.
The Compton-born rapper brought hits from his latest album, “GNX”, such as “squabble up,” “peekaboo,” “tv off,” and “luther,” featuring SZA. Lamar also revisited some of his classics like “Alright” and “Swimming Pools.” Notably, the show included appearances by actor Samuel L. Jackson, who played the role of “Uncle Sam,” and Serena Williams, a 23-time Grand Slam champion, who made a cameo appearance during “Not Like Us.” The talented Mustard, who also produced “Not Like Us” and “tv off,” contributed to the vibrant performance.
This isn’t the first time Lamar has found success at the Emmys for his Super Bowl halftime shows. He previously won an Emmy for the 2022 Super Bowl LVI halftime show, which featured icons like Dr. Dre, Snoop Dogg, Mary J. Blige, Eminem, and 50 Cent. That event marked the first Super Bowl halftime show to win an Emmy award.
The stage is set for an exciting showdown at the Emmys, as Beyoncé is also up for acclaim in the same category for her halftime performance during the Christmas Day matchup between the Baltimore Ravens and Houston Texans. Her show featured hits from her “Cowboy Carter” album, showcasing the Texas Southern University Ocean of Soul marching band and the Motion of the Ocean dance team.
Both Kendrick Lamar and SZA are currently on their international “Grand National Tour”, having wrapped up North American dates in June, while Beyoncé continues her “Cowboy Carter” tour. As anticipation builds toward the Emmy Awards, the fans are left eagerly awaiting the outcomes.
